conversion funnel, sales process, marketing funnel-5444126.jpg

The Journey to Success: Lessons from Fate Skincare’s Entrepreneurial Journey

As you embark on your journey in the Entrepreneurship Training Program, I want to remind you of the importance of staying focused and pushing forward towards your goals.

We are gathered here today to celebrate the success of Fate Skincare, a company that is on the verge of great things. The owner, Geoffrey Bohanon, is here to speak to us about his experiences and offer valuable insights into what it takes to succeed as an entrepreneur.

However, as we celebrate this success, we must remember that complacency and overconfidence can be our greatest enemies. It’s important to remain humble and continue working hard, even when things are going well. Success is a journey, and it requires constant effort.

One way to stay on track is by creating a blog, as it can be a great tool for staying accountable and reflecting on your progress. You can document your successes and challenges, and use your blog to connect with others who share your entrepreneurial spirit.

Another key to success is being open to feedback and willing to make adjustments. No one has all the answers, and success often requires us to be flexible and adaptable. Don’t be afraid to pivot if your current approach isn’t working.

Lastly, I want to remind you to take time to celebrate your accomplishments. Every small victory deserves recognition. Celebrating these moments can help you stay motivated and energized to pursue your goals.

So, stay focused, work hard, and remain humble as target your entrepreneurial dreams. And remember, success is a journey, not a destination. Let’s continue putting in the effort to become the best possible Fate Skincare that we can be.

At our second quarter team meeting, our team leads had the opportunity to run our popup shop at the McKinney Farmer’s Market. First time, being exposed to Fateful Flow, our new transaction process, they experienced the pressure first hand of workign retail. Although, most had some experience, it was a fun exercise to keep us all humble.

Despite some initial duress, the nine mentors who participated in the exercise exhibited their talents and skills in carrying out the new process. It was a great opportunity for them to work together as a team, support each other, and learn from each other’s strengths and weaknesses. The exercise served its purpose of instilling the idea of individual accountability while promoting teamwork and cohesion as an overall unit.

Team 1 – Product DemonstratorsTeam 2 – Product DisplayTeam 3 – Transaction and Customer Appreciation
Greet and introduce the customer to the productRemind the customer of the product they used, scrub & mango butterGreet, Oversee procedures, assist each team when needed
Get the product into the customer’s hand quicklyOffer sales options, big or small, ask which one they want?Thank customers, offer insight, introduce new products
Speak up, speak clearly, be directOffer packaging, thank the customer, remind them of the 10% recycle discountIntroduce the Entrepreneurship training program
Aim to complete within 30-90 secondsAsk customer to follow on social media.Network, create connections in community
Engage both partners in a coupleAsk customer for a rewiew.Encourage online orders.
Ask if customer likes product during and after demo, explain and engage customer to build trust.Refer customer to your favorite vendorsTell customers about upcoming events in downtown McKinney
We are excited to introduce our fateful friends to our new sales process, Fateful Flow!

This process should ensure a smooth customer experience and provide a clear path for each team to follow.

Here is a list of ideas generated during our brainstorming session, highlighting the benefits and contributions from each team:

  • Upselling: The sales team can focus on encouraging customers to purchase additional products or services related to their initial purchase. This can increase revenue and help meet sales goals.
  • Cross-selling: The sales team can offer complementary products or services to customers during the sales process. This can increase revenue and also provide a better customer experience. (Sales team)
  • Improving customer service: The customer service team can focus on providing excellent service to customers, which can lead to increased loyalty and repeat business. This can ultimately lead to increased revenue and a stronger reputation for the company. (Customer service team)
  • Offering promotions or discounts: The marketing team can develop and promote promotions or discounts to encourage customers to make a purchase. This can help attract new customers and increase the likelihood of repeat business. (Marketing team)
  • Enhancing marketing efforts: The marketing team can focus on improving marketing efforts, such as targeted advertising or increasing brand awareness. This can help attract new customers and increase revenue. (Marketing team)

It’s important to note that any changes to the sales process should be carefully analyzed and tested to ensure they are effective and do not negatively impact other aspects of the business. Each team’s contributions are vital to the success of these initiatives.

bag, american, business-2855408.jpg
gbohanon@yahoo.com

Leave a Comment

Your email address will not be published. Required fields are marked *

Shopping Cart